Naturally Fresh Litter line

Naturally Fresh formula guide

If you’re a cat parent, you deal with cat litter regularly. You know what you need (a long-lasting formula with litter box odor control) and what you don’t (dusty, toxic, smelly cat litter). So if you’re making the switch from clay litter to walnut shell litter and wondering which Naturally Fresh formula is right for you, read on to find out.

QUICK-CLUMPING FORMULA

You have:

  • One or two cat kids

You’re looking for:

  • A high-quality clumping cat litter

This natural clumping cat litter forms tight clumps fast. What it doesn’t do: stick to the litter box. In as little as 15 minutes, you can scoop up your cat kid’s business and go about your day, making this the best cat litter for odor and clumping. And if you’re wondering how to neutralize ammonia in cat litter, this clumping formula is the solution, since the fibrous material of the walnut shells naturally eliminates odor. 

MULTI-CAT FORMULA

You have:

  • Two or more cat kids

You’re looking for:

  • An all-natural multi-cat litter with an extra boost of litter box odor control

This environmentally friendly cat litter formula tackles multi-cat litter box odors, including that pesky litter box ammonia smell, with the help of a natural malodor counteractant. Like our other clumping formulas, it also absorbs three times better than clumping cat litter, so one bag lasts longer.

ULTRA ODOR CONTROL FORMULA

You have:

  • One or several cat kids

You’re looking for:

  • A non-toxic litter that’s tough on poop and
ammonia odors

Want to know how to control litter box odors without perfumes? Our improved Ultra Odor Control formula delivers dual action odor control with 40% more power than before thanks to Fresh Shield Probiotic®. This all-natural enzyme made exclusively for Naturally Fresh stops smells at the source and helps reduce litter box bacteria for a fresher home. 

Harmony™ Lavender & bamboo formula

You have:

  • Two or more cat kids

You’re looking for:

  • The best scented clumping cat litter with
natural ingredients

Move over, dusty clay litter formulas with synthetic perfumes. Harmony™ contains safe amounts of all-natural essential oils for a fresh, soothing scent. Created with Givaudan MoodScentz™+ technology, Harmony’s natural scents of lavender and bamboo help calm restless cat kids, boost moods, and even strengthen the pet parent-cat kid bond. 

HERBAL ATTRACTION® FORMULA

You have:

  • A kitten, senior cat, or fussy cat kid

You’re looking for:

  • A walnut shell cat litter with attraction herbs

Wondering how to attract a kitten to the litter box? Have a senior cat that needs a little encouragement, or a fussy cat kid with litter box acceptance issues? Herbal Attraction® contains calming herbs that naturally draw cats of all life stages to the litter box, while the walnut shells neutralize and absorb odor just like our other all-natural cat litter formulas. 

Naturally fresh pellet formula bag

Pellet Formula

You have:

  • Cats or other small animals

You’re looking for:

  • The best non-clumping cat litter for odor control

Our non-clumping pellet litter controls odors up to seven times more than other non-clumping litter formulas. And it isn’t just for cat kids of all ages. It’s a kitten-safe litter that’s also ideal for rabbits, ferrets, gerbils, puppies, and other small animals. And because it’s virtually dust-free and low tracking, it’s also the best cat litter for dust control as well as the best cat litter that won’t stick to paws (no matter what type of paws they are).

Need a little help deciding which Naturally Fresh formula fits your family the best?

A formula for every family

Ultra Odor
Control

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Stop the stink with our new probiotic

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Harmony™
Calming

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Mood-boosting essential oils

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Multi-Cat

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Love them.
Don’t smell them.

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Quick-Clumping

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Easy scooping for
1–2 cat kids

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Herbal
Attraction®

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Calming herbs call cautious cat kids

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Pellet

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Non-clumping for all small pet children

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